The digital age made Instagram not only an application for picture sharing but also a channel of expression for personality. Whether your post contains an image from your most recent travel or a snapshot of your favourite food, your Instagram profile says much about who you are. Then so does that raise the question: what’s your Instagram personality? This will make you realise just how much your virtual life represents you and how it impacts the view of other people around you.

Browsing through Instagram, you will soon realise that users possess a certain style or personality: an aesthetic feed, motivational posts, or humour. Your Instagram personality is how you are communicating with your audience through the pictures and images you post and the captions that run with them. It creates even more sophisticated connections between you and your audience and, therefore, a delicate balancing act between being real and being visually attractive. Let’s dig deeper into an understanding of your Instagram personality and what this means in the context of your online self.

For more related reading on finding a balance on your Instagram authentic self with looks, please check out What’s Your Instagram Personality? Balancing Authenticity and Aesthetics.

Your Instagram personality is more than just the pictures you post. It includes themes and the tone of your posts. It tells them what you love, how you like living your life, your sense of humour, and even how you connect with your audiences. Here’s how you can determine your Instagram persona:

The aesthetic influencer

There are some Instagram accounts that are defined solely by highly styled content. So if your feed is all pretty clean photography, be it fashion, travel, or food – you get the idea – well, then you’re probably being influenced more by this “aesthetic influencer” personality. That one is a bit more concerned with giving your audience an overall aesthetic sense, and their content is going to be that much more refined and more put-together, generally speaking. This time, the value function happens to fall within a framework of beauty, design, and aspiration.

The fun and playful personality

If your Instagram is full of memes, photos with friends, and funny captions, then it seems that you have a very playful personality. You are just easygoing and so simple; thus, it seems easy to approach you and come closer to your life. You do not want everything so serious, and you show them more of an everyday life so they can find out who the real you is through your posts.

The motivator or trainer

Some of the accounts on Instagram are motivational or educational. If your posts have positive affirmations, routines to help in fitness, or improving one’s life in any way, then most probably, you’re a “motivator” type of personality. It can motivate people to do something for themselves or see the world differently. Motivation in getting fit, advice from an entrepreneur, or whatever – you want them to be better than who they were before.

The creative visionary

If most of the content you share really represents your more creative talents, like photography, art, or music, or if you are an artist in one form or another, you may just be what can be referred to as a “creative visionary.” What your Instagram personality is is what embodies your art in any fashion, be it creating a photo album of the one-of-a-kind artwork or by taking multiple shots that come together to give another unique view from your view. This, in turn, attracts the creative world’s followers based on how a person views the world and considers him or her a perspective innovator.

How authenticity builds your instagram personality

The key is authenticity for the creation of a real Instagram personality. Users are going above and beyond. Extremely polished, staged posts might be perceived in that manner, but they go toward real content that has been experienced. Behind-the-scenes stuff, stories of their struggles, or just being themselves are what people look for. Authenticity builds that important connection with the audience.

Some ways to add authenticity to your Instagram personality are as follows:

• Share personal stories. Let your followers into your life by sharing meaningful stories or experiences that reflect your true self. This will make followers have deeper connectivity with you.
• Be transparent. Whether it is the picture of your struggles or your triumphs, being transparent can create some semblance of trust in your viewer’s eyes. You do not run away from imperfections; rather, it gives you a human touch.

Talking to your fans is one of the most effective ways in which you are going to be able to get your audience to feel that you care for them through giving them a reply in comments and questions, posting user-generated content, and so much more.

Authenticity is awesome, but do not forget the aesthetics and balance, showing who you are while making sure that keeping your feed visually appealing is what is going to be radiant on your Instagram personality.

How your instagram personality shaping your followers works

The fun thing about Instagram is that it allows you to have your own unique, multifaceted personality. So what’s the impact of your Instagram personality on your audience? What does happen is the more authentic and relatable you are through your content, the more likely you are to get a loyal following. People will follow accounts that resonate with them, be that because of your humour, your creativity, or your positivity.

Your Instagram personality also comes into play about how brands – or more likely, collaborators – perceive you. A strong personality influencer is basically what most brands are looking out for because by default, brands love to work with creators that have an excited and engaged following.

Tip for crafting your instagram personality

Knowing or improving your Instagram personality is here with these following tips:

• Know your values. What matters most to you? travel, fitness, or love for yourself? Your core values will be portrayed through your posts.
• Consistency is the king. Be consistent in your tone, aesthetic appeal of photos, or even types of posts, and make your identity recognisable.
• Content is king. Share stories and use reels, in addition to posting regular static material, along with a live stream for figuring out what works best between you and your audience

Takeaway

With a better insight into your Instagram personality, you can get cohesion and far more convincing social media presence, which, first of all, appears attractive and well-composed to the values kept by you. The consequences of your Instagram personality are if it inspires, entertains, or teaches: following the latter, you connect with other individuals on Instagram.

Adam Mulligan, a psychology graduate from the University of Hertfordshire, has a keen interest in the fields of mental health, wellness, and lifestyle.