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The Timeless Beauty of Beni Ourain Rugs: Their History and Significance

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Berber rugs have been a part of North African culture for thousands of years, and the Beni Ourain rug is one of the most popular and recognisable styles of Berber rug. Known for their soft, plush texture and bold, graphic patterns, Beni Ourain rugs are a popular choice among interior designers and homeowners alike. In this article, we will explore the history, styles, and benefits of Beni Ourain rugs, and provide you with the information you need to make an informed purchase.

The history of Beni Ourain rugs

The Beni Ourain rug is named after the Berber tribe of the same name who inhabit the Atlas Mountains of Morocco. These rugs have been handcrafted by the Beni Ourain tribe for centuries, and are made from natural fibres such as wool, cotton, or silk. The traditional designs of Beni Ourain rugs are inspired by the natural beauty of the Atlas Mountains and feature bold, graphic patterns that represent the tribe’s nomadic heritage.

The styles of Beni Ourain rugs

Beni Ourain rugs come in a wide range of styles, each with its own unique characteristics. From the traditional tribal patterns of the Atlas Mountains to the contemporary, abstract designs of the city, there is a Beni Ourain rug style to suit every taste and decorating theme.

  • Traditional Beni Ourain rugs. These rugs are characterised by their tribal patterns, rich colours, and earthy tones. They are made using traditional techniques passed down from generation to generation and are often hand-woven from natural fibres such as wool. Traditional Beni Ourain rugs are perfect for those looking to add a touch of history and culture to their home décor.
  • Contemporary Beni Ourain rugs. As the name suggests, contemporary Beni Ourain rugs feature modern designs and patterns. They are often made using a combination of natural and synthetic fibres and are available in a wide range of colours and styles. Contemporary Beni Ourain rugs are ideal for those who want to infuse their living space with a touch of modernity and sophistication.
  • Abstract Beni Ourain rugs. These rugs feature abstract designs, often inspired by nature or geometric shapes. They are available in a wide range of colours and are made from a combination of natural and synthetic fibres. Abstract Beni Ourain rugs are perfect for those looking to make a bold statement in their home décor.

The benefits of Beni Ourain rugs

Beni Ourain rugs are known for their soft, plush texture and durable construction. They are made from natural fibres, making them a sustainable and environmentally-friendly option for your home décor. Additionally, Beni Ourain rugs are easy to care for and maintain, making them a practical choice for busy homeowners.

Caring for your Beni Ourain rug

To keep your Beni Ourain rug looking its best, it is important to take proper care of it. Regular vacuuming and professional cleaning are recommended to remove dirt and debris. If your rug is stained, it is best to clean it immediately to prevent the stain from setting. Avoid exposing your Beni Ourain rug to direct sunlight and humidity, as this can cause the colours to fade and the fibres to weaken.


Simona LeVey did her degree in psychology at Tel Aviv University. She is interested in mental health, wellness, and lifestyle.

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