Workspace, London’s leading provider of flexible offices, has launched a social campaign in collaboration with their customer, The Cirkel, a sustainable brand that is the first multi-cycle fashion resale platform for quality womenswear.
Their partnership redefines the concept of workspaces by showing how an adaptable and customisable workspace that allows businesses to express their identity and scale up or down fully is key to business success.
A look back at The Cirkel’s workspace journey
The “Nostalgic Office Tour” style video shows how Eliza and The Cirkel team have used their workspace studios over the past three years, including their first space in Kensal Rise, where Eliza hired three members of staff, hosted parties and shot over 4,400 items.
The Cirkel then moved to a larger space in west London where they hired more staff, held five pop-up shops, and shot over 8,000 items but quickly outgrew the space. They then moved to a space in the same building that Eliza had viewed at the start of her journey, but she didn’t predict she would need such a large space.
Eliza Batten, founder of The Cirkel’s Instagram caption, sharing the campaign, reads: “One year, three offices. A nostalgic tour through the year! Thank you to @workspacegroup for allowing businesses like mine to scale up or down seamlessly and always having the perfect unit available. The buildings and amenities have everything you need, and at @the.cirkel, we love being here. Watch the end for a sneak peak of the units @workspacegroup have available for the next move.”
Emily Perriss, social media manager at Workspace, said: “We’re always thrilled to see our customers, like Eliza, turning their rented spaces into vibrant hubs of creativity and innovation that help their business to grow. Eliza’s recent Instagram Reel is a fantastic showcase of how businesses can transform their workspace into something that works for them.
“At Workspace, we love seeing our customers find spaces that work for their current needs while making it easy for them to scale up as they grow. We can’t wait to see what’s next from Eliza and her team.”