5 MIN READ | General

Helen Baumeister

The Psychology of Sportsbook Promo Codes and How They Can Make you Spend More

Cite This
Helen Baumeister, (2022, March 20). The Psychology of Sportsbook Promo Codes and How They Can Make you Spend More. Psychreg on General. https://www.psychreg.org/psychology-sportsbook-promo-codes/
Reading Time: 5 minutes

Consider the last occasion a cashier offered you a bonus bargain on an item or the last time you encountered a bonus feature in a film you were watching. You were probably in a good mood, didn’t you?

Bonuses are popular because ‘additional’ or ‘free’ items are difficult to pass up when they are offered. It’s one of the reasons we get enthusiastic about them as customers, and it’s also one of the reasons they fascinate us when evaluating a job offer.

However, bonuses come with a slew of conditions attached to them. Understanding how they operate and why they are supplied in the workplace will assist you in deciding between a job with bad remuneration and one in which you are well compensated and secure in your finances.

Also, it is important to note that conducting some research on whether or not betting is legal in your state. In the US there are multiple states such as LA that allow betting but there are also some that are in the process or not even considering legalizing gambling such as California.

What we will cover

After reading this article you will know exactly what a bonus is, the types of bonuses there are in the market, and the reason why casinos do bonuses in the first place. It is also important to know that sportsbooks are constantly offering fresh bet us bonus codes to their customers making them more irresistible every time they change something.

What is a bonus?

A bonus is ‘a kind of pay that is not promised and that is often provided after the conclusion of a specific event’.

The types and amounts of bonuses vary depending on the company (which we’ll cover in greater detail below). In general, bonuses are performance-based, which means that a business disburses them based on how a worker or employee contributes to the team or corporate objectives, which are typically based on revenue.

Having said that, many bonuses are discretionary, which means that rather than being connected to set quotas, your level, or your success, a manager simply gets to pick who is and isn’t deserving of a bonus, and how much the incentive is worth to each individual.

As you may imagine, this makes the topic of bonuses a difficult one to understand for both businesses and employees.

What types of bonuses are there, and how do they work?

Certain bonuses are given out quarterly, while others are given out yearly. Some are one-time occurrences, while others are recurrent. The answer is dependent on your position, your degree of experience, your ability to make a contribution, your leadership style, and the type of firm you work for, among other considerations.

  • Annual bonus. Based on the company’s overall success, a yearly bonus is often given. As a result, the size of your bonus (or lack thereof) will be determined by the year’s overall performance of your company or department, as well as the extent to which you contributed to that accomplishment. Alternatively, this may be referred to as ‘profit-sharing’. As a result, individuals leave their positions before earning their annual bonus since they know they would be paid a year later than they would have otherwise. Linked once again to corporate objectives, they wish to make certain that they’re driving success for the entire year, not simply a portion of it.
  • Spot bonus. Spot bonuses are given to employees who go above and above the call of duty, according to Dehejia. It is possible for your boss to provide you with more remuneration if you contributed to the organisation’s growth in an unexpected way, such as by helping with a special project or working additional hours. One-time or occasional occurrence, depending on finances, priorities, and your leadership’s ability to make it happen.
  • Signing bonus. When you accept a new position, you may be eligible for a one-time signing bonus. When an employee is leaving for a better opportunity, or if the person is going to a different place for the job, the employer may provide it to help cover part of the costs of transferring. This is also a means for businesses to make up for unmet wage demands. In a nutshell, the goal is to persuade prospects to take the position. There is a condition in most job contracts that states that, if you quit before a set period of time, usually a year, the money you were paid is due to the employer, according to Dehejia. As a result, it’s extremely difficult for businesses to implement this rule. Because they’re betting on it, employers are expecting that if you earn a bonus, it will keep you around after your first year.
  • Retention bonus. The goal of a retention incentive, like the goal of a signing bonus, is to keep key employees. To keep someone from leaving or accepting an offer from a competitor, this type of incentive is frequently offered during a merger, acquisition, or reorganisation of a large corporation. Retention incentives are paid on the backend, meaning that you don’t collect them until the time period has expired.

Why do companies provide bonuses?

The majority of the time, bonuses are given by sportsbooks because the market dictates that they should be given. A corporation may feel forced to provide bonuses to its employees if other companies of comparable size, industry, or area are doing so in order to compete for top talent. As a result, you’ll be hard-pressed to locate a sales position that does not include a bonus structure.

Companies also want to recruit individuals who they are certain will provide results, and when there is a financial incentive for production, you will attract a specific type of person.

However, the primary reason that companies are attracted to incentives is that they inspire people to work better in order to contribute to the success of the firm. As Dehejia explains: ‘They want to align incentives so that if you perform well, the firm does well as well.’ In addition, it tends to pay off: people who are aware that they may earn more money by increasing revenue, whether directly (as in sales) or indirectly (as in marketing or executive leadership), will be strongly driven to increase revenue.

In addition, Dehejia says: ‘They’re attempting to distribute risk between the firm and the person.’ Instead of receiving a bonus system, employees who work for companies that do poorly receive decreased remuneration. This is in contrast to those who do not receive a bonus structure, who receive the same salary regardless of how well the firm does.

Many users may feel this notion to be overwhelming. Having an annual wage, however, without a bonus, has the disadvantage of forcing you to work more at periods when you aren’t reimbursed for your additional effort. Some people are willing to accept a trade-off in exchange for this opportunity.

In addition, Dehejia points out that incentives are never intended to serve as the main motivator or retention engine for employees. Compensation is one tool for motivating employees, but ‘it is not a substitute for managing, [and] it is not a replacement for appreciation, development, and learning, training, [and] possibilities,’ according to the author of the book. As a result, businesses should consider the use of their bonus schemes on a regular basis, and balance them with other perks and advantages.


Helen Baumeister did her degree in psychology at the University of Hertfordshire. She is interested in mental health, wellness, and lifestyle.


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