A team of construction workers from Evolution, a Blackpool-based company, plunged into the Irish Sea for the Big Puddle Jump, a charity event to raise suicide awareness ahead of the Baton of Hope UK tour’s launch on 1st September 2025. Organised by Empowerment Charity, the initiative aims to break the stigma surrounding mental health and foster open conversations about suicide prevention, particularly in high-risk industries like construction.

The construction sector faces a stark reality: it has one of the highest suicide rates in the UK. According to the Office for National Statistics, male construction workers are at significantly higher risk, with rates far exceeding the national average for men under 50. Evolution’s participation in the Big Puddle Jump underscores their commitment to addressing this crisis, supporting colleagues, families, and communities affected by suicide.

Samantha Southern, solace suicide prevention and bereavement manager at Empowerment Charity, said: “Each life lost to suicide sends ripples through families, friends and communities, affecting an average of 135 people. Through the Big Puddle Jump, we aim to create waves of hope, solidarity and change.” Her words highlight the profound impact of suicide, with research showing its ripple effect touches countless lives, amplifying the need for prevention and support.

JJ Fitzgerald, managing director of Evolution, echoed this sentiment: “The construction industry knows only too well, and all too often, the effect suicide has right across the community. We want to show our support and create an environment and a society where people feel safe to talk and seek help. By taking part in these events, we’re aiming to send a message that Evolution stands united in support of our colleagues, families and friends across the construction industry, all workplaces, and throughout the wider community.” His statement reflects Evolution’s mission to foster a culture of openness and support, vital in an industry where mental health challenges often go unspoken.

The Big Puddle Jump, held on Blackpool’s iconic beach, saw Evolution’s team brave cold waters to draw attention to the cause. Participants were encouraged to get creative, don costumes, and share their jumps on social media with a £1 donation to Empowerment Charity. Funds raised support local mental health services and the Baton of Hope tour, ensuring a lasting legacy for Blackpool. 

Key details of the Baton of Hope UK tour launch

• The tour begins at The Village Hotel, Blackpool, on 1st September 2025 at 8:30am.
• One hundred local people will carry the Baton through Blackpool, Fylde, and Wyre, stopping at landmarks like Blackpool Football Club, the Piers, Blackpool Zoo, and the top of Blackpool Tower.
• An evening celebration at Viva Blackpool, hosted by Charlotte Dawson and Hayley Kay, will mark the day’s end.
• The tour, founded by bereaved fathers Mike McCarthy and Steve Phillip in 2022, will continue across the UK until 10th October 2025, World Mental Health Day.

The Fylde Coast Responsible Business Network is hosting the launch event, urging local businesses to attend and show solidarity with suicide survivors and their families. Registration is available at the Fylde Coast Responsible Business Network’s website. The Baton of Hope, a symbol of remembrance and action, aims to spark nationwide conversations about suicide prevention, a pressing issue given Blackpool’s high suicide rates.

Evolution, employing up to 80 people, is a cornerstone of Blackpool’s community, delivering quality housing across northern England. Their social impact extends beyond construction, offering young people from disadvantaged backgrounds career opportunities. By participating in the Big Puddle Jump, Evolution reinforces its commitment to mental health awareness, aligning with their mission to create better places to live.

The Baton of Hope tour and events like the Big Puddle Jump are vital steps in tackling suicide’s stigma. As Samantha Southern noted, every jump creates “waves of hope,” encouraging communities to talk, listen, and support one another. For further information, visit